Search & Generative Engine Optimization

Technical SEO & GEO

Rank in classic search AND in AI answer engines. I engineer the structured data, indexing signals, and content architecture that both Google and LLMs reward.

What I deliver

Deliverables

  • Full technical audit: crawl, indexing, canonical, hreflang, Core Web Vitals
  • Schema.org graph deployment and rich-result eligibility
  • GEO strategy — content structuring for LLM citation and answer inclusion
  • Semrush + Google Search Console monitoring and dashboards
  • Migration SEO — preserving equity across replatforms
Outcomes

What you can expect

  • Measurable SERP visibility gains across target keywords
  • Rich result and AI-answer inclusion on money pages
  • Clear reporting on rank, impressions, and revenue impact
FAQ

Technical SEO & GEO FAQs

Technical SEO is the work that makes a website easy for search engines to crawl, index and rank — covering site architecture, structured data, page speed, canonicalisation and mobile usability.
GEO is the practice of optimising a website so its content is retrieved and quoted by generative AI answer engines like ChatGPT, Perplexity, Gemini and Google's AI Overviews.
SEO ranks pages in a list of blue links; GEO influences whether your content is used as a source inside an AI-generated answer. GEO leans harder on structured data, clear entity signals, question-shaped content and cite-worthy facts.
Yes. Work includes schema.org markup, llms.txt, AI-crawler access rules, entity consolidation and content restructured for AI retrieval — all measurable against real citations over time.
Yes. A technical SEO/GEO audit covers indexing, structured data, Core Web Vitals, on-page signals and AI-search readiness, with a prioritised action list.
Explore more

Other services

Testimonials

What clients say

A few words from people I've worked with over the years.

"Jannie is a master at her craft. From simple splash pages to database and high-impact websites, her work is always above industry standard."
Brian Mawdsley
Head of Sales: Websites @ Huble | Website Development, Strategy
"The work Janine did for Stellenbosch University designing Wordpress themes and theming our blog sites was creative, accurate and excellent value."
Ralph Pina
Chairperson, Rooiels Conservancy, & retired
"Professional, knowledgeable and consistently producing outstanding work — Janine is dedicated, reliable and a pleasure to work with."
Leora Kudo
Business Development
"From simple HTML sites to complex web ordering systems, everything we throw at Janine is handled with ease. She can provide it all, and she's got my vote, big time!"
Aubrey Davies
ISN - Business Architect | Driving Value Through Technology & Automation
"Knowledgeable, professional and always on time — Janine is honest about limitations and hungry for new challenges, making her ideal for new ventures."
Tim James
Director at sustainableIT
"Our vision was translated into an interactive website beautifully. Janine's design talents are endless, and she brings a high level of collaboration and professionalism."
Anne Melanson, BPR, CFRE
Retired President @ Bloom Non Profit Consulting | CFRE, Nonprofit Strategy
"Thank you for all your help and assistance over the last six years with ongoing maintenance of our site. You are efficient, helpful and a pleasure to work with. We value long-term relationships, and you have never let us down."
Francois Joubert
Law firm IT (1-25 users) | Microsoft 365 for Attorneys | Cyber Essentials for Law Firms™
"Excellent, reliable web services — Janine has continually delivered for my consulting firm and I'd recommend her highly."
Ross Allchorn
Founder of SCF & creator of things
"Jannie is a master at her craft. From simple splash pages to database and high-impact websites, her work is always above industry standard."
Brian Mawdsley
Head of Sales: Websites @ Huble | Website Development, Strategy
"The work Janine did for Stellenbosch University designing Wordpress themes and theming our blog sites was creative, accurate and excellent value."
Ralph Pina
Chairperson, Rooiels Conservancy, & retired
"Professional, knowledgeable and consistently producing outstanding work — Janine is dedicated, reliable and a pleasure to work with."
Leora Kudo
Business Development
"From simple HTML sites to complex web ordering systems, everything we throw at Janine is handled with ease. She can provide it all, and she's got my vote, big time!"
Aubrey Davies
ISN - Business Architect | Driving Value Through Technology & Automation
"Knowledgeable, professional and always on time — Janine is honest about limitations and hungry for new challenges, making her ideal for new ventures."
Tim James
Director at sustainableIT
"Our vision was translated into an interactive website beautifully. Janine's design talents are endless, and she brings a high level of collaboration and professionalism."
Anne Melanson, BPR, CFRE
Retired President @ Bloom Non Profit Consulting | CFRE, Nonprofit Strategy
"Thank you for all your help and assistance over the last six years with ongoing maintenance of our site. You are efficient, helpful and a pleasure to work with. We value long-term relationships, and you have never let us down."
Francois Joubert
Law firm IT (1-25 users) | Microsoft 365 for Attorneys | Cyber Essentials for Law Firms™
"Excellent, reliable web services — Janine has continually delivered for my consulting firm and I'd recommend her highly."
Ross Allchorn
Founder of SCF & creator of things

Got a project you want done properly

Most projects start with a short discovery call within 48 hours. Contract, retainer, or one-off — whatever fits.